Viggy MadhavSan Francisco, CA
    Product Teams of the AI Age Are Being Invented in Real Time
    THINKING

    Product Teams of the AI Age Are Being Invented in Real Time

    This year, I had the opportunity to lead design on two very different 0-to-1 products at Adobe. Both taught me a lot.

    Jun 2026
    You can't describe your way to great design
    THINKING

    You can't describe your way to great design

    Great creative work needs a canvas, not a conversation

    May 2026
    Adobe Brand Intelligence

    Adobe Brand Intelligence

    Brand-aware AI for Enterprises

    Apr 2026
    Forty PRs, Three Weeks, Four Designers
    THINKING

    Forty PRs, Three Weeks, Four Designers

    What happened when my design team got access to the production codebase — and what it means for how design teams are evolving.

    Mar 2026
    The Three Skills That Outlast Every Tool Shift
    THINKING

    The Three Skills That Outlast Every Tool Shift

    Every few years something changes everything about design. Here's what doesn't change — and why AI is no different.

    Mar 2026
    The Product Designer's Role in an AI-Augmented Team
    SPEAKING

    The Product Designer's Role in an AI-Augmented Team

    Showcase on how product design roles are evolving as AI tools become embedded in both the product and the design process itself.

    Mar 2026San Jose, CA
    Firefly Creative Production

    Firefly Creative Production

    AI powered automation for enterprise creative teams

    Mar 2026
    AI x Human: Who's Doing the Thinking Anymore?
    SPEAKING

    AI x Human: Who's Doing the Thinking Anymore?

    In this podcast, I sit down with host Cassandra Napoli to share how GenAI is transforming content creation, design processes and brand trust.

    Mar 2026San Francisco, CA
    Brands of the Future: Where Creativity Meets Intelligence
    SPEAKING

    Brands of the Future: Where Creativity Meets Intelligence

    In a world where every moment can shape brand perception, AI offers new creative power — along with the risk of losing a brand’s essence. How do you stay consistent, inspired, and ready?

    Oct 2025Los Angeles, CA